VinID

Upgrading existing mobile app to improve UX and deliver new features to 5 million users.
VinGroup is the most well-known private business group in Vietnam with a comprehensive ecosystem including: real estate, education, health, retail, travel, entertainment, heavy industry. VinID cards were issued as customer loyalty cards for Vingroup members. Having too many cards in pocket raise a lot of difficulties for both publishers and users. Therefore, digitalizing all this process is inevitable, benefits VinGroup and more than 5 milion users: unlimited promotions and handling as many different types of loyalty cards as we pleased.
Optimize the user flow and makes the interface more intuitive
THE RESULT – A DIAMOND UNDER PRESSURE
Meet all the customer’s requirement under a pressured deadline to help Vingroup Marketing Department runs campaigns on time.