Full cycle of UX process

iDragon is leading stock trading in Vietnam with large user base.

There are big lost of users while competitors launching new app that attract young generations.

BeeSight Soft is joining as consulting and researching market before giving direction to make new app more friendly and effective.

‍

‍

Achievement

Project team deliver success design with:

• User persona, customer journey mapping, project goals and impact map to define roadmap for new app.
• More than 300 screens for mobile app.
• Modern app design: dark mode, lite mode for naive trader, tablet version
• Assistant mobile developers for development phase.

‍